Amplify represents Australia's most impactful Creatorverse.
At Amplify, we aim to propel our talent to the forefront of the media landscape. Through our existing media relationships and strategic networking, our talent management services include securing premium opportunities beyond the social sphere. From Louis Hanson hosting the ABC Mardi Gras live stream on national television to Jimmy Jan and Ben & Zara regularly being interviewed on the Morning Show, we understand the value of talent placements on legacy media outlets.
Our talent team prides ourselves on offering a 360° management approach for our exclusive roster. From personalised branding and marketing strategy to securing exclusive opportunities with brands, media and platforms, we cover it all.
With access to industry-leading resources, networking events, and exclusive partnerships, our dedicated team provides ongoing career development so our talent can consistently evolve their personal and professional brands.
This personalised approach has opened opportunities for our creators beyond the social landscape. From speaking on TikTok and Meta panels to touring national podcasts, Amplify’s 360° approach prioritises diversification. Off social opportunities such as touring, merchandising, publishing, audio etc. are invaluable in securing longevity and sustained connection in this ever-changing market.
Some notable achievements include the Gee Thanks and Basically Besties National Podcast Tours, the Clark Family’s product launch with Benefit Australia in Sephora, as well as comedy tours and merch lines with Alright Hey, Mitchell Coombs and Ben & Zara.
The talent team strategically works on fostering long-term brand partnerships that elevate our creators and their long term goals. Working across a large variety of different markets, our creators have secured partnerships with international brands such as Shark Beauty (Clark Family + Hogan Twins), La Roche Posay (Adele Maree), MCo Beauty (Jack Cooper), Lego (Empire Family) and Diageo (Tina Provis). By leveraging our extensive industry connections and strategic insights, we are able to identify and secure authentic collaborations with both domestic and global brands that coincide with our talents’ organic alignments. Our dedicated team negotiates and manages these relationships, starting from pitching stages all the way through to final published content pieces. Through this we ensure our talent engages in meaningful and mutually beneficial partnerships.
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